Some people may think that the process of buying a luxury car is different than buying something less expensive. That in this heady pricing stratosphere there resides an added level of sophistication, that the process is somehow more straightforward and professional, not to mention comfortable. The sad fact is, though, that this could not be further from the truth. At the high-end car lot, just like any other car dealership, the game is exactly the same: there is still some guy with a quick smile and a forty dollar haircut, his pack of Marlboros visible in his shirt pocket, virtually running from the door to greet.
you the moment your foot crosses the property line. Just like the time you bought that used Buick after a two hour negotiation, he will ask you questions you do not really feel like answering, he will track you around the lot like a hunting dog, and he will assure you a great deal if you will just give him a number he can take back to his boss. And of course, at some point he will let you know that he will work hard on your behalf, that he will be your advocate in that little off-stage face-off because he is in the business to make people happy. When you announce that you would like to keep looking, he will flash a hidden hand signal you will never notice – car jockeys sign a death oath never to reveal how they signal your immanent exit – and out of nowhere appears a new face under a more expensive haircut sporting a business card that reads “Assistant Manager.” Which in the car business means Closer.
You’re being worked. And whether you are buying an Escalade instead of a Trio, a big Beamer instead of a Honda, or an exotic import that assumes you could not care less about gas conservation, the selling machine functions the same exact way. Some buyers are energized by the buying process (many played middle linebacker back in school, too), they actually enjoy the give and take of negotiation and watching the opposing tag team squirm because they can not make a dent in your resolve. But for the rest of us, the process of buying a new or used car, even a luxury model, from a dealership is about as much fun as a root canal on No Novocain Day. For those whose response to this what-can-I-do-to-sell-you-a-car-today? culture is to wonder if there is a better way, there is.
And in California, it’s a proven process that allows you to find precisely the luxury car you want at the price you would like to pay, and never set foot on a dealership. We have a slogan, “When sellers compete, buyers win.” Sound familiar? We are very unique from other auto-brokers, that we do not necessarily consider ourselves auto-brokers at all. We do not make money on your financing, or take a cut from the seller. We work directly for you, which ensures we have your best interest in mind. We also work heavily off referrals and expect to receive referrals from all of our customers. Our application quickly locates the specific car you want, and we work to acquire it at the price you want. If you want to “kick the tires” without being harassed by the seller- no problem. We will complete the negotiation cycle for you and inform the dealer you are on your way. And if you want to complete the entire transaction online and wake up to the sound of your V-12 backing out of an 18 wheeler, we can do that too and you never have to leave the house. Because happy customers are return customers, and we know it. Please, contact us today to find your dream car!
