The supplement market is competitive, and standing out requires a unique product. A contract manufacturer can help with sourcing and selecting innovative raw materials, formulating a dietary supplement, manufacturing, analytical lab testing, quality control, and compliance.
But how do you choose the best supplement contract manufacturer? This article will cover essential guidelines to assist you in your search.
Certifications
Finding one with the proper certifications is essential when choosing a supplement manufacturer. This can help ensure the product meets all federal and state labeling, packaging, and manufacturing requirements. It can also make it easier to track and manage production schedules.
For example, a supplement contract manufacturer can assist with research, ingredient sourcing, formulation development, production and manufacturing, analytical lab testing, quality control, compliance, and more. They can also share important information with brand owners, such as new patented ingredients, particle engineering, retail packaging trends, and regulatory issues.
Another thing to consider when choosing a supplement manufacturer is how much experience they have. You want to choose a company with a solid industry reputation and can produce quality products for your business. In the long run, this can save you money and time, as you won’t have to re-manufacture your products later. Moreover, a high-quality manufacturer can provide various supplement formats, including capsules, tablets, soft gels, gummies, liquids, powders, and tinctures.
Experience
The FDA and FTC require that marketing claims about the benefits and safety of dietary supplements and other health-related products be truthful and adequately substantiated. The FDA also requires that a disclaimer be placed on a supplement bottle stating that the FDA has not evaluated the effect and is not intended to diagnose, treat, cure, or prevent any disease.
A company that has been around for a long time and has a solid reputation is more likely to offer high-quality private-label supplements. Look for a manufacturer that proudly lists raw ingredient suppliers and third-party testing results. It’s important to remember that testing, labeling, and manufacturing all adhere to strict regulations and industry standards.
Consider this example: An ad for a dietary supplement touts its ability to help with memory by citing the results of a customer satisfaction survey that more than 75% of participants reported memory improvement. However, because the survey doesn’t use a validated objective measure, it isn’t sufficient to support a benefit claim for the supplement.
Testimonials
Examining testimonials and reviews from customers, industry experts, and regulatory bodies is a great way to find a reputable supplement manufacturer. A manufacturer with an outstanding reputation and years of experience is likelier to produce high-quality products with quality ingredients that a third-party laboratory has tested.
For example, Jenny uses a therapeutic good and makes a review that includes a testimonial on a third-party review site.
However, if the advertisement also claims that “preliminary scientific studies suggest that this product helps maintain healthy cholesterol levels,” the company would have to substantiate this claim adequately. Otherwise, it would make a disease claim without sufficient evidence and could face regulatory action from the FDA or FTC.
Pricing
Choosing an optimal pricing strategy is essential for supplement companies to balance profitability and product quality. Detailed analysis of production costs and examining revenue and profit margins can help new and existing supplement businesses determine reasonable prices for their products and services.
Packaging and labeling are crucial components of a supplement manufacturing process that ensure compliance with regulations while communicating effectively with customers. High-quality protective materials increase production costs, and some supplements require specialty packaging to keep them stable and safe from temperature changes and light exposure.
Finding a quality private-label supplement manufacturer is crucial for selling healthy, beneficial dietary supplements. Assessing their reputation, industry certifications, and business years can help you make an informed choice and ensure that your end products are of the highest quality. Avoid cheap options that may come off as low-quality or discourage your target audience from purchasing your products.