A mobile app has become a key marketing tool for businesses in this age of mobility. However, with such a range of mobile platforms, it becomes a bit intimidating for startups with limited budget constraints to decide on which option to invest for app development. This is the reason for which people mostly consider the option of building apps for a single platform that can bring great results at limited means. Thus, it is important for businesses to have a detailed overview of the advantages of both these platforms.

Android and iOS are the two major mobile operating systems each of which comes with their unique features and functionalities. However, with a greater scope of revenue generation and better usability, iOS enjoys more advantage over Android.

Safety

Nowadays, mobile applications require a high level of security. Apps for online shopping, making payment and different other services transfer highly confidential information via the servers. While considering this fact, iPhone apps offer extended functionality to users. The approval process of App Store across iOS platform is highly strict which, restricts the malicious ones to get through it. Apple has given prime emphasis on user information safety regardless of size or type of devices and thus, it holds more safety as compared to Android devices.

Compatibility

Android supports through a range of smart devices in the market. However, the iOS devices are always in sync with each other. This, in turn, helps the developers and business owners to lay more focus on development instead of its compatibility running across different devices. Furthermore, Apple controls the iOS software ecosystem and is solely responsible for all the changes in it. Since the company manufactures all its devices by themselves, therefore, they enjoy integrated control over its software as compared to Android OS. Moreover, Android has made efforts to upgrade its functionalities, add huge storage space and increase processor speed which, will allow businesses to develop feature-packed applications.

Greater Specification on App Development

Developing iPhone apps offer greater scope to developers to work precisely across a small range of iPads and iPhones. On the contrary, Android hosts more than 12000 devices across a range of screens, processors and versions. Experts often suggest customers develop an iPhone app and iterate it as per the updates for obtaining proper user feedback..

Though Android allows you to connect with a broader audience, iOS user group is more loyal and engaged. Thus, being a startup with the major goal to display brands on the forefront for increasing revenue, building an iPhone app will serve as the ideal choice.