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Lets be real here, Apple is by far one of the leading and most popular brands out there, which is truly saying something, considering there’s 5 million other ones trying to push their way through as well. In my eyes even though there are several different “popular” brands, there is definitely, without a doubt, a top 20, and Apple is in that top 20. Not only do they sell Mp3 players, audio devices, media devices, phones and laptops, but these products are quality assured, unlike other brands, Apple takes pride in their work.

For those that don’t know who in the world Apple even is (shame on you), they were first established in 1976 and Incorporated in 1977, the original company was called Apple Computer Inc. In 2007 they dropped the word “computer” out of the company to show that the company isn’t just a computer company anymore. They are also able to produce other items like the ones listed above, such as Mac, iPhone, iPod, Apple TV, Mac OS X, Mac OS X Server, iLife, iWork, Cinema Display and AirPort, among other things.

Here’s a few little cool things you might not know about Apple – The first logo wasn’t the “rainbow Apple”, instead it was a logo featuring Isaac Newton under the fabled apple tree. The rainbow Apple came in second and was used between 1976-1998, and the last logo that was used from 1998 to present has been the monochrome Apple, although I have seen the Apple logo on certain products out this year, it seems to have taken on a silvery color.

Apple’s first slogan was “Byte into an Apple”, and was coined in the 1970s. From then in 1997-2002 Apple started to use the slogan “Think Different” in advertising campaigns. The company also has specific slogans for specific products for example “i Think therefore iMac” was used in 1998 to promote the iMac.

Although Apple isn’t completely “green” they are really trying to make the toxins and non-recyclable components in the computer more safe for the environment. In fact, they even decided in 2007 and 2008 to try and become a little more “green” by updating from cold cathode lamps to mercury free LEDs and arsenic free LCDs!

The Apple Newton was the first flop for Apple. The Newton was a PDA product that eventually ended up paving the way for other PDAs such as Palm Pilot and the new iPhone.

Revenue: $24.01 billion

Website: Apple

Employees 28,000 in 2008

As you can see, Apple has come a really long way and has had many different attempts at reinvention, rises and of course like all companies, falls. But this company in particular, seems to have pushed the tides by not only staying in the race, but beating out many of the other competitors. I think Apple is probably one of the most sincere companies out there. They don’t just churn out products in order to profit from them unlike other unnamed sites and brands! This is a good company to go with if you just want a good quality product, or if you just have always been a huge Apple fan!

If you prefer another product or company over Apple, good ones to try would be Benq-Siemens Black Box, Motorola and Nokia. These two brands may not have a iPhone but they do have a lot of other really cool looking phones and other electronics that have been highly rated.

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Source: http://ezinearticles.com/?Information-As-Well-As-History-on-Apple-Products-and-Much-More!&id=1462932