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In the present era, technology is driving the entire business world with continuous improvement in communication and efficiency at workplace. The increased use of computers, internet, and e-mails has revolutionized the world with its bunch of benefits. On the other end of the spectrum, the business sector has also embraced technology with open hands witnessing the increased proficiency and credibility across all segments including the transport industry, retail segment, real-estate sector, finance, electronics, and fashion.

Among all the industries benefiting from the advancement in computer technology, airline is one enjoying the maximum benefits. The airline industry is growing leaps and bounds because of the revolutionary advancement in the techno world. It has completely changed the structure, form, and future of the industry in all ways.

At present airways is one of the most comfortable, relaxing, convenient, and fastest mode of transport. This high level of comfort has become a necessity for many especially for the elite class. Internet has given a huge thrust to the industry by heightening the comfort level in various ways. The first and the foremost benefit offered is the availability of cheap airfares through online booking. Anyone can now easily book the desired airline ticket through the internet. Many websites and portals have been exclusively designed and structured to ensure easy and convenient online booking. Travelers can also compare prices of different airlines flying to their desired destination and then choose the best offered price. On almost all the booking websites there are options of the price range and the time period that can be selected as desired. A selection of a specific price range will show airfares available in the desired segment. There are all possible ways to restrict or expand the search. It just takes a few clicks to get an airline ticket with ease and comfort and that also at cheap rates.

Apart from getting cheap airfares through online booking, technology has offered other benefits as well. Social networking sites like Twitter, Facebook, and Orkut are giving a boom to the industry with their widespread reach and huge number of users. There are possibilities that every time an individual is searching for airfares he or she may not get into a specific airline website but with the help of social networking sites word can be spread out. Any deals or discounts released on such sites often pass on like a virus if done in the right manner. Through such sites a direct communication with the customers becomes more efficient and this helps to nurture the existing customer base. As these social sites have a strong customer base it beholds the magic to empower users to spread the word.

Purchasing airline tickets has actually been simplified with the introduction of online reservation services. Amazingly, this valuable introduction has created a rage in the airline industry.

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Source: http://ezinearticles.com/?Technology-Drives-the-Airline-Industry&id=4764781