Categories: Interesting Topics

COVERGIRL's "Easy, Breezy, Beautiful" Has Been Replaced By A New Slogan

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This is the biggest change in their 60-year history.

Well, it’s gone. They got rid of it. *Fake faints like Tyra Banks.*

The CW

And they’ve replaced it with this:

“It aims to inspire people to embrace their unique identities and unapologetically create any version of themselves through makeup,” COVERGIRL explained.

CoverGirl

The brand, which has introduced a handful of new ~covergirls~ in the past month, also released a video titled “Made in the Mirror.”

The mini film stars singer/songwriter Katy Perry, actress Issa Rae, TV personality Ayesha Curry, model Maye Musk, fitness trainer Massy Arias, and professional motorcycle racer Shelina Moreda.

youtube.com

COVERGIRL

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